Monday, September 24, 2012

Guest Post by Alex Cavanaugh



Please join me in welcoming author Alex Cavanaugh! Alex knows a thing or two (or three or four) about blogging. His large and faithful following is testimony to his belief about giving back to the blogging community.


What is Blogging Success?

Karen invited me to discuss blogging success. That’s a tall order! Am I even qualified? That’s contingent on one’s definition of success I guess. So, what follows is thus one Ninja’s take on the subject.

What makes for a successful blog? I think that success depends on the individual. What is your purpose for blogging? What do you hope to achieve with your blog? How do you get to that point?

Everyone’s journey is different. Rather than tell you “This is how to do it,” I’ll just describe my own experience – why I began blogging, the changes and growth, and what’s important now. Hopefully I can inspire you to set some goals and find your own path.

I began blogging to build a platform before the release of my first book. (Basically, my publisher told me to get my butt online.) I learned how to gain followers by following and interacting with other bloggers. I found my niche and blogging style by focusing on my interests and passions. I discovered the importance of comments not just hits. It all came down to my level of involvement in the blogging community.

Now less than three years later, I’d have to say I achieved my original goal. Over 1600 people follow my blog. My posts average 155 comments each. And both of my books have achieved Amazon bestseller status in the US and UK.

I’m sure many look at those stats and believe they define my success. But a funny thing happened during the journey. My goals and definition of success evolved beyond mere numbers. I now measure my success by what I can do for others:

The Ninja News provides me a way to call attention to the accomplishments and needs of my fellow bloggers.

I feature guest posts three to four times a month from my blogger buddies.

I participate in and host blogfests.

As an A to Z Challenge co-host, I help organize and promote the event, and I spend the month of April highlighting special blogger friends.

I founded the Insecure Writer’s Support Group, giving writers the opportunity to come together once a month for encouragement and support. The response of gratitude for this group alone has made my blogging journey worthwhile.

Giving back to the blogging community defines victory to me. Your blogging success depends on your objectives, though. Your definition of success will likely change over time and may have little to do with stats. Just be sure your goals are your own. No one else can define success for you.

Supporting, inspiring, and amusing the Ninja Army is my goal – my version of success.

What’s yours?

Alex J. Cavanaugh

Alex J. Cavanaugh has a Bachelor of Fine Arts degree and works in web design and graphics. He is experienced in technical editing and worked with an adult literacy program for several years. A fan of all things science fiction, his interests range from books and movies to music and games. Online he is the Ninja Captain and founder of the Insecure Writer’s Support Group. The author of the Amazon bestsellers, CassaStar and CassaFire, he lives in the Carolinas with his wife.

CassaFire by Alex J Cavanaugh.JPG


CassaFire by Alex J Cavanaugh.JPG
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P.S. Congratulations to Donna Volkenannt, the winner of Sarah's Sundin's With Every Letter!



Top right photo credit: Porah Stock Exchange








105 comments :

  1. Interesting blog post. Gives me some things to think about regarding my own blog.
    ~Cecelia Dowdy~
    http://ceceliadowdy.com/blog/

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  2. Thanks Karen for having what's-his-name over on your blog.

    Honestly, anytime we can pick the brains of the Captain is a good time and I am going to share this post with a new blogger who was wondering how to do a blog hop.

    Cheers :)

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  3. Great post Alex. You've done a great job finding your niche and making connections. It's amazing how many comments you get.

    I agree that it's important to find your mission in blogging. Mine is to promote debut and middle grade authors and books and it's been fun watching the process grow. I've also seen my following and comments increase as I blog and learn.

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  4. Your drive and consistency is impressive, you are a great role model for other bloggers.

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  5. Yes, I'm pretty much in awe when I go to comment on your post and I'm like the 140th person. You rock!

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  6. Alex, you are a blogging force to emulate and bloggers are wise to listen to your advice.

    Great guest Karen.


    Lee
    Tossing It Out

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  7. Alex,
    Thank you! It's a pleasure to have you stop by!

    Cecelia,
    I know, isn't it? Alex is a great example of a successful blogger.

    Mark,
    Thanks for stopping by and following! Yes, what's-his-name really has great things to share. :) Hope this helps your friend!

    Natalie,
    You are right; Alex has found a niche and done wonderful things with it. Nice to meet you!

    Rick,
    It's good to meet you! I agree, Alex is impressive!

    Laura,
    I always think that too, even when I hit his blog early in the morning! Good to see you!

    Blessings,
    Karen

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  8. Lee,
    He is a great example to follow. You can't go wrong with his advice!
    Blessings,
    Karen

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  9. No wonder Alex has somany followers; he is generous and sincere.

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  10. Thanks, Mark!

    Natalie, it is all about finding one's niche.

    Thank you, Rick.

    Laura, thanks - you rock!

    Thank you, Lee.

    Linda, appreciate that. I try!

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  11. Alex, you motivate me to do more. We are in charge of our own marketing as writers. We have to be out there and getting to know people. Yes sometimes writers don't have to do as much, but usually its up to us to get our names out there. Great post!

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  12. Linda,
    He is! I am blessed to count him among my friends. He's smart too! :)

    Hildie,
    Nice to meet you! Glad you could stop by. I agree; this is wonderful advice!

    Blessings,
    Karen

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  13. Excellent guest post, Alex!

    You've built a HUGE following in only three years. It's a great example to us all.

    For me personally, I love the personal interaction in blogging. It's not fun to just post stuff up and sit back. Blogging is nothing without the interaction.

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  14. Excellent post. Interacting with fellow bloggers, being genuine and positive,getting involved and giving back are all ingredients to success. (:

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  15. Wow, that's awesome!!! What a story. I love my blog. I don't know that it's as successful as it could be but that's because I haven't given it the time it deserves in the last two years. Still, I love the connections I've made, the people I've met and just the overall "feel" of blogging.

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  16. You never planned to be an author, yet there you are with two books published. You never planned to blog, but look, you have a very successful blog with a huge army of your own. It is wonderful that life can give you great things that are not part of any plan. Very nice guest post and wonderful advice. Thanks Alex for leading me to Karens blog.

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  17. Jay,
    It's good to meet you! I'd say Alex has a huge following! It's really something, isn't it? Lots to learn from Alex!

    Elisa,
    He does make great points, doesn't he? And he practices what he preaches, that's for sure. Nice to meet you!

    Jessica,
    I know; it is a great story! Alex is inspiring. Really makes me think about my blog and where it's headed.

    Siv,
    It's great to meet you! Thanks for following, too. :) Alex is one inspiring friend! It's a testimony to his philosophy!

    Blessings,
    Karen

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  18. I think he just defined true success - it's the impact we have on others.

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  19. Boy, this is a challenge on a chilly Monday morning. Thank you for this, Karen and Alex. Don't think I've ever visited Alex, but I'll hop over to his blog right now.

    Rhonda Schrock
    www.rhondaschrock.com

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  20. Alex - Love your definition of success! Great post!

    Karen - I tagged you today in my blog post . . .

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  21. Hildie, glad I could motivate you.

    Jay, exactly! And yet I know bloggers who do just that.

    Thanks, Jessica!

    Siv, nope, never planned any of it. Life is funny that way.

    Thanks, Rhonda!

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  22. "My goals and definition of success evolved beyond mere numbers. I now measure my success by what I can do for others...."

    Absolutely love that. :)

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  23. Diane,
    I think you are right! Wise words straight from Alex. :)

    Rhonda,
    I know it, but a good one, don't you think? I think you might enjoy his blog. :)

    Tyrean,
    I know, it's great, isn't it? Will hop over to your blog shortly. Thanks! :)

    Linda,
    I know, me too. So well put, you know?

    Blessings,
    Karen

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  24. Great post! Alex has definitely nailed the recipe for blogging success!

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  25. If I was only half the blogger Alex is. Seriously. He's an inspiration, and a terrific writer at that. I'm proud to be one of his ninja minions. :)

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  26. Well said, Alex. Thanks for being our leader!

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  27. Alex is such a great representative of how to do blogging well, and he also gives so much back to the blogging community.

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  28. You are an inspiration, Alex. I try to keep up when I can, and most often just marvel at how you do so much!

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  29. Thank you, Linda!

    David, more like a leader in the Ninja Army!

    Everyone, thanks! Just one lone Ninja trying to do his best...

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  30. I love how active Alex is in the blogging community. I'm always so impressed with what he has accomplished both there and in his writing.

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  31. Thanks Alex for all you do! Your voice, support and commitment to kindness will be your legacy~
    And your trilogy, of course~
    Star charted course, I should say~

    Nice to meet you Karen! :D

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  32. I want to make people think. Specifically, I want to make people think about things they may have just accepted without ever thinking about them.
    I also want to inspire comments and conversation.

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  33. It is helpful to see how you set your goals.

    Thanks,Karen for a great interview.

    Fondly,
    Glenda

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  34. In my opinion, if they ask me who is the ultimate blogger, you are the first person who comes to mind.

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  35. Thank you, Holly - I'm trying.

    Ella, just hope I don't fall in a wormhole...

    Andrew, and you do that well, good sir!

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  36. Thanks for hosting Alex today, Karen.

    I always enjoy your posts on blogging, Alex. Love your Ninja News. Thanks for the reminder about A-Z. I need to get started on that in November if there's any chance of participating this year!

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  37. I'd say you are a blogging success, but you did it the best way possible by being genuine to who you are and to others. :)

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  38. Michelle,
    I agree - that's a good way to put it, a recipe for success! Suddenly I am hungry...Good to meet you! :)

    David,
    I know; I was thinking along the same lines. He ought to bottle his success formula and sell it, right?

    Michael,
    He is quite the leader and great example, isn't he?

    Lydia,
    I say we vote him official blogging ambassador, what do you think? :)

    CarrieBoo,
    Nice to meet you! I agree, he is one big inspiration!

    Southpaw,
    I know, me too. It's an inspiration, that's for sure! Good to meet you!

    Ella,
    I second that. You are right - what a great legacy to leave! But he'll be around encouraging us in the meantime, I'm thinking! Nice to meet you!

    Andrew,
    You know, that's something I like to do - make people think and converse about it. To me, that is good take away value. Alex does that and then some. Good to meet you!

    Glenda,
    Thanks so much! Alex is a wonderful inspiration and example. :)

    Clarissa,
    Oh yeah, I think the same thing! Hands down, no doubt about it!

    Lyn,
    He's got so much to offer, you know? We are blessed to know him!

    Cherie,
    Nice to meet you! You hit the nail on the head, I'm thinking. Being yourself is Alex's real deal and it shows.

    Blessings,
    Karen

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  39. Alex, you are CERTAINLY qualified to discuss blogging success! Wow. I'm always impressed when you make it to my little blog to leave a comment--we really appreciate your support. And congrats on your books' success!

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  40. Oh, and hello Karen! Nice to meet you. I'm a new follower.

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  41. Great post! Alex is so right - when you help others, you end up helping yourself.

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  42. The march of the Ninja Army continues on ever upwards and onwards!! Yay!!!

    Take care
    x

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  43. Awesome post! I agree that in helping others you help yourself too. Your ethic is an inspiration.

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  44. It's always a treat to read Alex's thoughts on blogging, wonderful post.

    And it's nice to meet you, Karen! I'm glad to have discovered your blog. :)

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  45. Jennifer,
    Nice to meet you! Thanks so much for following too. :) I agree; Alex is super qualified!

    Sherry,
    It is a great post! Good to meet you!

    Old Kitty,
    I like the way you put it! I'd have to say I agree! :)

    Christine,
    I'm with you! Alex is a continual inspiration! :) Great to meet you!

    Julie,
    It is a treat; he always offers great stuff. It's nice to meet you too! Thanks a bunch, will check out your blog asap. :)

    Mood,
    How have you been? Alex always has great stuff, doesn't he?

    Blessings,
    Karen

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  46. Great post Alex. You are a blogger inspiration to us all.

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  47. It can take awhile to find one's niche. If you don't blog about what you're passionate about, it's hard to keep at it.

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  48. And that's why he's our Captain.

    Thanks to you both for this post.

    xoRobyn

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  49. Jen,
    Thanks for stopping by. It's great to meet you! I agree, Alex is an inspiration!

    M Pax,
    I think you are right; it can take a while. I think too, it can evolve over time. Great to meet you!

    Robyn,
    Well said, and so true! It's nice to meet you. Glad you came by!

    Blessings,
    Karen

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  50. Lynn, doesn't hurt to plan ahead!

    Thank you, Cherie.

    Jennifer, I enjoy visiting your blog.

    Kitty, we shall take over the world!

    Thank you, everyone!

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  51. Karen, thank you for sharing this. I've had so many questions bumping around in my mind. Alex addressed some of them.

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  52. Hi Karen and hi Alex,
    As promised, I am here and shall leave one of my highly anticipated and cherished comments.
    Alex, my friend, I know that via being involved and hosting various blogfests, your positive interaction and your dedication to the ideals of furthering awareness within the blogging community, is an inspirational ideal.
    Like you note, everyone's journey is different. And each one is unique in this diversity. And indeed, mere numbers do not tell the whole story. Your numbers are impressive and yet your sincerity to be there for others is a endearing attribute.
    My numbers are immaterial to me, also. My ideal was to be there for others and in turn, they have been there for me. A most positive result all round.
    Thank you, Karen, for having Alex guest post with his most informative aspects on blogging. In peace and happy writing to you both, Gary

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  53. Yes! Alex is the epitome of blogging success. Not only does he give back to the writing community, but he inspires others to follow his example. :)

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  54. Great story! I think writing about your passion is key. The best part about blogging is the interactions with others.

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  55. Blogging success, like any other success, must be defined personally. Most writers started their blogs with similar goals as Alex. Alex is concerned with others and helping them succeed and prosper. I believe that is the key to his success.

    Yet, if he had only 200 followers, Alex, I feel, would consider himself a success if he helped others achieve their dreams.

    Great post, Alex

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  56. I don't feel like a hugely successful blogger, but I enjoy the community. I admire other people's blogging, like Alex's, but I don't have the commitment to work hard enough to be better. I'm satisfied where I am now but plan to work harder in the future.

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  57. Pamela,
    You are welcome! It's my pleasure to have Alex share his thoughts. Glad it answered some of your questions!

    Gary,
    You said it well! Alex is one dedicated blogger friend. We are blessed to know him.

    Carrie,
    You said it! He is one great example and inspiration! :) Good to meet you.

    Melanie,
    I agree, passion has to be present. And the interaction is great!

    Blessings,
    Karen

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  58. Pamela, glad my ramblings could help.

    Gary, thank you so much. The numbers don't matter. The people behind those numbers do.

    Thanks, Carrie.

    Thank you, Roland. I do remember two hundred followers. And I remember the great friends I was making at the time.

    Susan, I think you have a cool site and enjoy visiting!

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  59. Roland,
    I think you are right about his key to success. Another great post from Alex!

    Susan,
    You know, if you enjoy the community and whatnot, I'd have to say you're probably more successful than you're thinking! We are always learning, aren't we? Great to meet you!

    Blessings,
    Karen

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  60. Great post, Alex! Thanks Karen for having Alex over here! I really enjoyed reading this! :)

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  61. I'm in constant awe at how Alex can make the rounds in the blogging community. Amazing.

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  62. Wow, lots of good advice there! I certainly have been flailing a bit...will step it up!!

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  63. I continually find myself in awe of you, Alex. You're an inspiration to us all. :)

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  64. What I find most inspirational about your blog is your genuine care and attention to other bloggers. It's really hard to fake being real.

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  65. I'm grinning because our beginnings sound similar. I too started a blog to get myself "out there". And then something happened. I think it was my dead mother whispering in my ear, "Joylene, don't speak unless you have something useful to say."

    I don't always follow that advise, but I do think about the reader before I type publish. It's a lonely road as an unpublished writer, and even as an author it's so important to know we're not alone. I think part of the reason you've got a successful blog, Alex is because you're a great guy, and people recognize that.

    I'm feeling quite grateful for knowing you. I'm also late commenting because it's been a strange and peculiar week.

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  66. Alex and Karen, I forgot to ask, how many hours a day do you spend blogging, Alex?

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  67. Alex:Nice to meet you. I have seen your comments on blogs. Thank you for the information. I especially like your new defintion of success.

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  68. Great post! Networking with Alex is fabulous! ~ Jess @
    http://thesecretdmsfilesoffairdaymorrow.blogspot.com

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  69. Candilynn, just trying to do my best.

    Thanks, Melissa.

    Elizabeth, thank you so much!

    Joylene, thanks, and not late - party is still going. And you really want to know? Between four and six. But I get to blog from work, which helps.

    Quiet, it's the one that matters to me now.

    Thanks, Jess!

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  70. Livia,
    Glad you liked it! Alex always has good things to share. :)

    Candilynn,
    I know, me too! I think it might be super human blogging strength. lol Good to meet you; thanks for coming by!

    Amy,
    Alex has the knowledge and experience that really helps us all. Thanks for coming by. It's n.Nice to meet you!

    Melissa,
    He is a wonder, isn't he? It's good to meet you. Thanks for popping in!

    Elizabeth,
    It's great to meet you! I think you are right. Alex is the real deal.

    Joylene,
    You are right, writing is a lonely thing, whether you are published or not. The community is wonderful, and Alex is a big part of that.

    Cecelia,
    Glad you got to meet Alex! Like you, he was one of my earlier followers. I appreciate your support!

    Jess,
    I know it! He is a wonderful blogging friend! Nice to meet you!

    Blessings,
    Karen

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  71. Its great to see Alex here. He has been giving whole heartedly and generously to both the writing and blogging community from the past few years. Alex, you deserve every bit of success we all can wish for you.

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  72. Alex is way out of my league. He does have some good points. I like what he says about the blogger having his own goals. Mine obviously can't be the same as his. I still say "WOW." He has done a lot with his gift.

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  73. Great tips here. Thanks for sharing! I find the less I make my blog about me and more about others, the more successful it is.

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  74. Rachna,
    He really does give generously. He's a wonderful example, that's for sure!

    Nancy,
    But you know, Alex's advice can apply no matter where we are with our blogs. Success can be writing for yourself or bigger audiences too. :)

    Sarah,
    I agree, Alex makes great points! Glad you could stop by. :)

    Blessings,
    Karen

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  75. Alex is a committed blogger. He still comments on other blogs even though he receives a large # of comments. No wonder he's so popular! I always enjoy reading his posts. It's a good source for releases and what he's interested in. I always find something I wanted to know about as well!

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  76. A very interesting and insightful post about Blogging!

    Thanks Karen and Alex!

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  77. This is a very insightful and helpful way of looking at blogging. Thanks for this post.

    www.modernworld4.blogspot.com

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  78. Rachna, thank you!

    Nancy, just one lone Ninja trying to do his best...

    Sarah, that's it!

    Teresa, I hope I continue to inform and amuse you.

    Thanks, everyone!

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  79. Alex, you're so awesome. I love the way you give back. It's truly inspiring.

    Forget Ninja Captain, you're like Master IP
    :)

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  80. Theresa,
    He sure is! You're right, he is a good source for a lot of info. :)

    Nas,
    Glad you enjoyed it! Alex always has something good to say. :)

    Gina,
    I know, I like his perspective. Very encouraging! :)

    Mina,
    He gives back and then some, right? Perhaps Master is a better term! :)

    Blessings,
    Karen

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  81. This was a timely message for me. Thanks, Alex. I've tried to be inspirational with my posts but you have brought my thinking to a new level.

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  82. 'Giving back' and general involvement is defintiely the core of blogging success.
    Great post!

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  83. Like you, I jumped online at the beginning to establish a presence before a book release. Now I'm there because I love authors and bloggers and find my blog is a way to meet more of them and help promote their online efforts in various ways.

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  84. Mina, thank you! I'll always just be the Captain though.

    Renae, glad I could inspire.

    Thanks, Lynda!

    Patricia, and you do it so well.

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  85. Excellent advice, Alex. And thanks to Karen for being an awesome hostess!

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  86. Wow.... what an inspirational testimony! So glad you shared Alex with us Karen. Many thanks to you both. :)

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  87. Just added the link to this on the Christian Writers Downunder FB page. Not sure if you'll get the notification but I really wanted to share the story! :)

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  88. I must have seen Alex'name somewhere... Has he been on your blog before? Anyway, great inspirational post, thanks... both of you!

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  89. Renae,
    I am glad it was helpful! Alex has great things to share. :) Good to meet you!

    Lynda,
    I agree. It really makes a big difference!

    Patricia,
    It is a great way to meet other writers. Writing can be a lonely profession, and it's so nice to connect with others.

    Lisa,
    I agree, it is excellent advice! Glad you enjoyed the post. :)

    Dorothy,
    You are welcome! Alex is an inspiration. Hope some of your Downunder group find it helpful as well! Hugs to you! :)

    Marja,
    Alex is out and about to many blogs, so I am guessing you saw him around. Glad you liked it! :)

    Blessings,
    Karen

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  90. Thanks for the great tips. I always learn something new here.

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  91. Hi Karen - boy that's shooken up your stats?!

    Great fun post - and so true .. blogging is for the interaction and camaraderie I find. Certainly our blogging life changes as we go on - and your giving back is just excellent ...

    Supporting and Inspiring that's what we like to have and need ..

    Cheers Alex and Karen ... excellent read - Hilary

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  92. Donna,
    Glad you found it helpful. Alex is full of good info. Congrats on winning Sarah's book! :)

    Hilary,
    Yes, there has been a bit of a spike in the stats department. :) Yes, I'm with you - Alex is supportive and inspiring!

    Blessings,
    Karen

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  93. It's so hard not to reduce the blogging success to numbers but your advice and experiences serve as a wonderful reminder. Of course, your numbers also make me crazy jealous!

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  94. Dorothy, thank you!

    Marja, I do get around...

    Thanks, Hilary!

    Helen, I know people look at those numbers and think 'Wow, I'd love to have that.' Be careful what you wish for. Keeping up with those numbers require a lot of time and energy.

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  95. I admire you for all you have accomplished Alex. You are so right about the time and energy it takes to establish such a successful blog. My time and energy is so stretched, I don't always have enough left for blogging and supporting other bloggers.

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  96. Annie,
    I know, it is hard to ignore numbers! And yes, Alex's numbers could make one envious...:)

    Maryann,
    I'm with you; his efforts are admirable! I think our goals have to be realistic, though, with our schedules and whatnot. You can only do so much, and for some, that's less blogging than others. :) Good to meet you!

    Blessings,
    Karen

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  97. Alex--the Ato Z Challenge was the highlight of my blogging year!
    Great post!

    Bless you Karen!!

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  98. Cheryl,
    Good to see you! Glad you made it by.
    Blessings to you as well,
    Karen :)

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  99. I enjoy the AtoZ blogging challenge every year because its a fun opportunity to seek out new bloggers and make new online friends. Great post Alex.

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  100. Alex, you sure do have the formula for blog success. As you know, I often refer people to your blog as an example of how to do it right. Thanks for all you do and for all I've learned from you, and congrats on the well-deserved success!

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  101. Spacerguy,
    The A to Z is a great idea, isn't it? Alex is one smart blogger. Good to meet you!

    Anne,
    I'll second that congrats to Alex! It's well deserved; he's invested a lot into the community. Nice to meet you! :)

    Blessings,
    Karen

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  102. Thank you, Maryann.

    Cheryl, it's always one of my highlights as well!

    Thanks, Spacerguy.

    Anne, coming from you, that is the highest compliment I could ever receive.

    Karen, thanks again so much!

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  103. Alex,
    It was a great blog event to have you here! Thanks so much!
    Blessings,
    Karen

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Thanks for stopping by and sharing your thoughts. Have a blessed day!